London Pride Kicks Off the Festive Season with #DropOfPride

Every month, London Pride delivers free beer and a hamper of treats to hard working Londoners with our #DropOfPride Twitter competition.

Every month, London Pride delivers free beer and a hamper of treats to hard working Londoners with our #DropOfPride Twitter competition.

December is a time for being even more generous, so we went above and beyond the usual few deliveries.



This December, the London Pride team loaded up four Land Rovers full of boxes of beer and seasonal goodies, and embarked on their biggest #DropOfPride ever.

For four days, Londoners could tweet @London_Pride with their reason for deserving a special early Christmas present, while our fleet of branded cars weaved around the city.

We got things started with a teaser video:

Hundreds of hard working Londoners got in touch, tweeting the #DropOfPride hashtag thousands of times.

In total, we delivered 160 themed gift sets, giving Londoners a whopping 1,600 bottles of London Pride to enjoy as they wound down to Christmas.

Along the way we visited a few famous voices, some iconic London landmarks, and lots of friendly faces. Check out some of our favourite tweets from winner’s below:








Did you miss out? Well, there’s always next Christmas!