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Wine List Advice

If you are compiling a wine list, here are some suggestions which could help you create the right one for your customers:
  • No matter how short the list, try to make it as interesting as possible
  • Encourage customers to trade up by adding interesting descriptions
  • Forge the link with wine and food, make personal wine recommendations on your menu and also with your special dishes
  • Try to make your list as diverse as possible, both by country and grape variety
  • Create wine displays and give wine good visibility
  • Make sure you always use clean, good quality glasses which help the enjoyment of wine
  • Taste wines with your staff and encourage them to talk about them
  • Remember - wine should be fun!

This page was printed from the website of Fuller, Smith & Turner P.L.C at http://www.fullers.co.uk/